Sollys Bake Shop

Solly’s Bake Shop is a beloved, community-focused bakery known for its traditional cookies. The client approached me to redesign their outdated website into a modern, welcoming, and user-friendly online storefront without losing the brand’s warmth and heritage.

Initial Key Goals:

• Refresh the website’s look and feel while staying true to the bakery’s brand identity.
• Simplify and streamline the online ordering experience.
• Organize products and content more effectively for easier browsing.
• Improve mobile responsiveness and SEO performance.

Website Features

• A custom-designed homepage highlighting the bakery’s story, signature items, and a clear call-to-action.
• Dedicated product pages showcasing a variety of baked goods, including cookies, challah, bagels, and more.
• Seamless navigation for a smooth and intuitive user experience.
• A responsive design tailored to mobile and tablet users.
• Integrated local pickup and delivery options, configured to meet specific order workflows and customer needs.

My Responsibilities

• Full website development using the Shopify platform.
• Implementation of a custom design aligned with the brand’s visual identity.
• Structuring product collections and categories for better discoverability.
• Setting up and configuring Shopify’s local delivery and pickup functionality.
• Optimizing the site for fast performance, SEO best practices, and mobile usability.
• Providing ongoing support and guidance for post-launch updates, including how to manage products and content.

Tools & Integrations

• Shopify for core site development and eCommerce infrastructure.
• Custom theme development to implement the design vision.
• Built-in SEO configuration for better visibility in local search.
• Responsive theme settings and mobile-first layout adjustments.
• Shopify Local Delivery and Pickup setup tailored to bakery logistics.

Results

The revamped Solly’s Bake Shop website now provides a clean, inviting, and highly functional online shopping experience. Customers can easily browse product categories, place orders, and select pickup or delivery all from any device. The improved layout and backend structure have also made it simpler for the bakery team to update products, manage orders, and communicate with customers.

The site’s SEO optimization and mobile usability have contributed to increased visibility and traffic, while the modern design has strengthened the bakery’s online brand presence. The client was very pleased with the results and the streamlined management experience the new site offers.